For Brands

Welcome to the place where real connections happen over captivating experiences.

Hello Brands!

Why Advertise at Airports?

Unlock a world of opportunity by advertising at airports, where a captive audience of enthusiastic travellers is open to trying new experiences, and these are strongly remembered. Elevate your brand's image on the global stage, exuding prestige and attracting sales in this vibrant and dynamic environment of joyful travel. That is why our media portfolio at each airport acts like a brand storytelling platform, not just a collection of unit locations.

We are no longer selling space — we are selling audience attention, brand experiences, and measurable outcomes in premium environments.

Our services are dedicated and tailored, guaranteeing a solution oriented exceptional experience for each client.

Learn more about our approach

A Positive Mindset

As people board on business meetings or sunny vacations, leaving their worries and daily routines behind, the airport becomes a gateway to new adventures. Airport advertising capitalizes on this joyful mindset, connecting brands with travelers who are ready to embrace messages with excitement and positivity.

Higher Power of Purchase

Airports attract affluent influential decision-makers and opinion leaders from around the world, offering a unique opportunity to connect with this high-spending audience, whether they are traveling for business or leisure. Istanbul Airport's data reveals that 18-20% of this valuable audience flies in premium cabins of airlines or using airport lounges, making them a challenging group to target elsewhere but the airport.

Unique Mix of Passengers

Airports like IST and RIX, hosting a significant number of transfer passengers alongside incoming visitors and outgoing residents, function as prominent global or regional hubs. Whether you represent a local brand seeking to connect with travelers coming to your city or a global brand orchestrating a product launch campaign on a worldwide scale, airports offer the optimum platform to effectively reach and engage your target audience.

Engaging Environment

Airports offer a positive consumer experience, lowering barriers and making travelers more receptive to advertisements. In this open-minded and curious state, airport advertising engages and inspires, as it represents a break from routine and the start of new adventures.

Greater Impact - Lower CPM - Improved OTS and VAC

With 84.4 million passengers passing through Istanbul, 7.1 million through Riga in 2025, and an additional 5.5 million via Çukurova airports, our managed advertising achieves higher impact at a lower CPM, targeting high-spending audiences and making every investment count. More importantly, as measuring the OTS (Opportunity to See) and VAC (Visibility Adjusted Contact) becomes more vital for efficiency and reporting, this is where our focus lies.

Strong Brand Positioning

By leveraging travelers' positive and adventurous mindset, you can position your brand as international and prestigious, creating a strong emotional connection with your audience, leading to increased brand recall, engagement, and actions taken by travelers when they see your brand at the airport. This results in boosted sales and a positive brand image.